Day One – Monday, March 9 Next Gen Digital Transformation and Innovation
Monday, March 9th, 2020
11:40 AM Special Out Of Industry/Guest Speaker Keynote Fireside Chat - Scoring A Touchdown With Your Customers: Understanding The Importance Of Customer-Centricity For Seamless and Engaging Experiences
You asked for it and we’re delivering! FDF 2020’s special out of industry speaker is Kansas City Chiefs Director of Fan Experience Jayne Martin who serves as the internal “voice of the fan”. She translates their needs internally to help shape the best possible experience across many different touch points. This special presentation will showcase how Jayne is able to understand the customer journey and ensure every interaction is optimized to keep fans returning. This session will show you how an exciting industry is revolutionizing the customer experience so you can do the same for your organization!