It’s a very competitive environment for financial institutions but it’s even more so for community banks that often don’t have the capital to spend on technology innovations. On the other hand, it’s often the case that a community bank’s customers are looking not just for the latest tech; they are also looking to build a relationship. In this session you’ll hear from senior executives at community and regional banks who have looked strategically at what their clients need to exceed their expectations.
•Looking at ways for community banks to stay relevant and offer clients what they need
•Understanding the reasons that clients seek out community banks in order to better meet their needs
•Thinking about the value in the experience that community banks offer their clients
•Identifying what technology your clients need in order to meet their expectations
•Fitting your customer expectations in your list of organizational priorities
•Exceeding customer expectations in order to remain competitive
Hosted by: Joel Smith, CMO, The Bank of Tampa