Day One – Monday, March 9 Next Gen Digital Transformation and Innovation
Monday, March 9th, 2020
Many FIs have launched innovation labs to enhance their ability to collaborate with fintech companies. However, effective collaborations are not always an easy task. For some FIs, partnering with fintechs comes with a culture shock, and both groups needs to be sure that their goals are aligned. Hear from speakers such as Melissa Carmichael, whose responsibility it is to build Bremer’s engagement within both the FinTech and AgTech ecosystems; and Johnson Cook, a serial entrepreneur, Co-Founder and President & Greenlight Financial Technology. These speakers will tackle the important relationship between financial services and fintech.
•Understanding how to overcome the organizational challenges that are part of fintech/bank partnerships
•Taking through the implications of fintech’s lack of regulation
•Looking at how the benefits of fintech partnerships can outweigh the obstacles
Day Two – Tuesday, March 10 Meeting Customer Expectations Today And In The Future
Tuesday, March 10th, 2020
Customers are interacting through digital channels more so than they are physical ones, and FIs need to be able to capture customer data in every interaction in order to provide personalized experiences. In this session we’ll look at ways that FI’s can take the data they have and create a well-tailored experience for their customers.
•Harnessing and organizing the customer data you have to create a personalized experience
•Identifying the right third parties to partner with to create a solution that will use data to improve customer experience
•Using data to know how your customer is interacting with your organization and when to provide personalized recommendations
•Collecting your customer’s behavioral data in order to understand the touch points that should be personalized