Day Two – Tuesday, March 10 Meeting Customer Expectations Today And In The Future
Tuesday, March 10th, 2020
Technology has spurred a myriad of new payment options. Yet, despite the increasing amount of choice, debit has remained a popular payment option. But what can we do to ensure the future success of debit and to perfect the experience? Short answer: customer-centricity. In practice that means:
•Tracing the digital debit journey – How did we get where we are today? Where are we going? How have consumers’ values and needs evolved in response to new technology?
•Strengthening the consumer relationship by being competitive in an evolving environment
•Discussing the importance – and expectation – of increased delivery speed
•Promoting inclusion with consumer-centric product and service design and delivery. This includes ensuring products are relevant to the consumer money movement journey and aligning products with their values.